The biggest problem most business owners have with managing their social media campaigns is time. There is simply not enough of it for them to effectively manage and monitor their social media efforts. Roost is looking to change that. The social media management software is intended for small business owners who have minimal time (and… [Continue Reading]
Bitly Just Got Better

Well-know link shortener Bitly just got a bit more valuable for business users. The Pro version of the service, once reserved only for paying members, is now free. You can easily brand your links with your own domain, dive deep into link analytics and have a dashboard for all your shared links in one tidy, powerful place…. [Continue Reading]
Social Media Success
Using Social Media to Sell More This Holiday Season
The holiday shopping season is almost upon us. Inventory, signage and advertisements have all been ordered. Merchants will now cross their fingers and hope the crowds are big this year. In a "down economy" much hinges upon a successful and profitable holiday season. So, how can business use the social media tools at their disposal… [Continue Reading]
Increasing E-commerce Sales Using Social Media
Check out this time-tested, simple and very effective method used, in this example, by Levi’s for increasing e-commerce sales over a slow internet weekend.

