Innovative Uses of QR Codes for Marketing, Networking and Personal Branding

Scan this QR code to watch a video about the world's largest QR code built in Wall, New Jersey.

QR codes are not mainstream, but their usage is growing. More people are buying smart phones everyday. Those same folks are beginning to scan QR codes for the very first time. For marketers, that’s an opportunity to reach a growing audience. Trumpia has a high quality post with 5 ideas on using QR codes to… [Continue Reading]

Is Your Website Working for Your Business?

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Building a business website has gotten easier, but it still requires a fair level of technical prowess, plus the time and committment to build the thing and keep it updated. Yes, having and maintaining a website can be challenging. So, if you’re going to make the invest of time, money and/or labor to build a… [Continue Reading]

Google Boosts Local Reviews with Zagat Purchase

Google's purchase of Zagat will bolster its local reviews service and, along with it, Google Places in a big way.

Make no doubt about it, Google is making significant inroads to local business marketing. The company’s move today to purchase well-known and well-respected Zagat is a smart move. They acquired the leader in offline travel reviews. For years, Zagat served as the industry standard for restaurant reviews. While Zagat hasn’t quite kept pace with the… [Continue Reading]

Mobile Marketing Campaigns Must Be Mobile Experiences

Mobile marketing campaigns MUST be tailored to mobile devices, not desktop computers.

The world of mobile marketing is currently experiencing explosive growth. That’s likely to continue as people use smartphones, text messages, QR codes, mobile websites and coupons to do more, learn more and buy more while on the go. Purchases are no relegated to when people are “back at their computers” since the computers are now… [Continue Reading]

QR Codes – How to Get Them Right…and Wrong

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Check out the cool video done by Luxury Daily. In it, they take to the streets to find examples of businesses marketing with QR codes. Ensuring that the code is printed and placed so that it can be scanned is fundamental to QR code success. If your code can’t be scanned, or when it is… [Continue Reading]

The 4 Crucial Elements of Your Business

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What should you be doing more or less of in your business? Watch the video to find out!

Google Sitelinks Improvement Good for Business

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Google made a major improvement to its Sitelinks feature today. Learn more from the video below.

Bill Atkins Marketing Message Makes Bottom-Line Sense for Small Businesses

Bill Atkins - Owner, Red Bank Limo

Red Bank Limo (a client) is run by one of the most remarkable marketers I’ve ever met. Bill Atkins is a great guy and a very smart marketer. The success of his company is a testament to his good ideas and his ability to see them through. Bill started a marketing series on his blog… [Continue Reading]

Online Video Boosts Luxury Brands

Tap into the desire for a luxury lifestyle by using online video.

  You already know that the online video space is absolutely exploding. Between YouTube, online embeds, iPads and smartphones, more videos are being watched than ever. Luxury brands are tapping into this movement in a big way. People want to develop an emotional connection to luxury brands and video is the perfect way to do… [Continue Reading]

Overview of Google+ From the Inside

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Go inside Google+ now for a sneak peak at Google’s social networking solution…